AI Will Change Mobile App Development Through Realistic User Experiences

Artificial Intelligence/ App Development

Mobile apps have finished a strong decade in the otherwise web world. Yes! Mobile apps began creeping into the internet in 2008 and have now completed 10 years of existence. In addition, the demand for these apps is highest in the present times than ever before. If statistics are believed, there were 2.6 million Android and 2.2 million iOS apps downloaded by the first quarter of 2019.

Even individual app downloads are skyrocketing as per the popularity of the app. For example, App Annie has 194 billion app downloads to its credit during 2018, much higher than 178 billion in 2017. Such flabbergasting numbers of downloads suggest the high-end popularity of mobile apps, and this trend will rise to greater heights without any diminishing signs.

Mobile apps are using better technologies, tools, and marketing strategies to evolve technically and financially. One of the technologies that are highly incorporated in mobile app development is Artificial Intelligence. AI has successfully converted mobile games into more realistic games, which give a much higher end-user experience.

Similarly, different mobile apps are gaining an intuitive edge through AI, making user interaction more real. Moreover, by giving a personalized experience, AI improves user retention. This paves the way to gathering more data about the user, designing effective marketing strategies, and creating better and custom-designed apps. This way, AI pushes mobile app design to another level and ensures a better user experience.

Benefits of integrating AI with mobile app development

Chatbots and digital assistants improve customer interaction!

Chatbots are the latest buzz in AI and are highly useful in offering a personalized experience to the customer, visitor, patient, or the second person in communication. Mobile apps with this feature have better chances of interacting with the customers, offering them services, products, and finding their choices. By integrating chatbots within mobile apps, companies can create real-life relationships with their customers. This kind of apps tends to be more popular than ‘life less’ static apps. Hence, AI plays a big role in designing a more interactive and personalized experience for the app user.

These digital assistants boost customer care to another level. High tech companies like e-bot7 offer hybrid AI solutions that improve the efficiency of any company by 80%. Likewise, mobile app developers should leverage AI to create more intuitive apps for their customers.

AI helps to study the data, analyze trends and predict the market!

Experts know that AI uses a large amount of data to study the working of any business. By collecting huge amounts of data and removing the redundant ones, AI can help create clean data for the company. This kind of non-duplicated data can better analyze the trends, user behavior, market demand, and other factors.

It proves valuable in predicting the upcoming demands and market deviation. Therefore, a company’s mobile app becomes a storehouse of relevant data, which can create a better marketing strategy. It also helps in improving products and services to survive in the market. Moreover, a company’s brand image can be enhanced with the help of AI-induced mobile apps.

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AI helps create more secure apps!

eCommerce stores are at the maximum risk of cyber attacks due to the transfer of financial information from clients. With the use of AI, mobile developers can create far more secure apps. The encrypted form of data transfer, multiple authentication checks, an array of recognition types, and more facilities can be merged into an app with the help of AI. In addition, techniques like cryptocurrency are much in demand, and developers can implement them with the help of AI.

AI enhances the search process!

Searching anything on mobile can become easy when a search engine or app is incorporated with AI features. AI offers auto-correction of spellings, adds voice search, applies suggestions, and does a hell of many other tasks for the user. Mobile developers can encash this aspect of AI to design more intuitive and interactive apps for the users. For example, Ford has partnered with Amazon to integrate Alexa in their car design. With this, a driver can listen to audiobooks, songs, calls, and other things while on the go. Therefore, when such technology is used in apps, it improves the user experience in various times.

AI offers a better experience with the Internet of Things!

Wearable devices are another arena where mobile app developers get to offer innovative applications. Smartwatches, fitness devices, health monitors are increasingly becoming a part of our routine life. When AI is incorporated with these IoT devices, they offer better facilities to the users. For example, a doctor can communicate with his/her patient with the help of a virtual assistant. This helps avoid emergencies and offers immediate patient care. When integrated with Google Assistant, even music apps can help create better song lists with the help of AI. Similarly, integrating AI-based smart devices within an enterprise can improve its function like never before.

Conclusion

Few of the uses of AI in mobile app development and this just rekindles the fact that Artificial Intelligence is going to be the next big thing in mobile world. If used well, it has the caliber to create unparalleled apps for the tech savvy customers.

There are numerous technological advancements on a daily basis and we share the latest updates with you here. We shall add more to this knowledge pool in a short while. Keep reading this corner to get more details about latest technical advancements.

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